I’m starting to get up a lot earlier these days. Not because I’m forced to, but because I want to. It’s very strange actually. Ask me a few years ago if I’d like it and I’d laugh at you. Theres something about being up before everyone else though and getting a head start on the day. I use to be a night owl, but unfortunately, that ruined my sleep schedule, especially when it came to working during the day. Think about it. Most of us are settling into the couch around 8:30 or 9pm every night and spending the rest of the night watching TV or scrolling through our phones. We’re not productive. The occasional email comes in, but we tend to over-look it. Instead, I’m already in bed by that time with book in hand, reading. Squeezing out the last bit of productivity for the day. My eyes are closed by 9:30pm and I’m off to la la land. But why Dillon?

I use to be the type that was “all about the grind” and “team no sleep” until I realized I was absolutely miserable. The best thing you can do to have the highest level of productivity is sleep. I’m a big believer of getting 8 or more hours of sleep every night. I feel refreshed, your body has time to recover, and those feelings last throughout the day. I use to be a no coffee type of person, but now I drink one cup in the morning. It gets my mind going. Not because I’m tired, but instead it gives me something to look forward to when I get out of bed. It’s winter right now and the last thing I want to be is cold at 5am in the morning. A cup of hot coffee allows me to sit down at my desk, and write out these thoughts. This is my time for reflection before the hustle and bustle of the day begins. Before my inbox starts getting emails. It gives me time to take a deep breath and know what I’ve got going on for the day. What I need to accomplish, who I need to respond too, and what I need to be doing now to prepare for the future.

When people find out I work for myself, they reveal a feeling of resentment towards me. Many people are under the impression that if you work for yourself, you can pick your own hours. While this is true, it’s far from perception. Early on, I thought working for myself was awesome. Until I realized I woke up every day and went to bed later that night in the same clothes. I’d work from home and was a mess. I had no schedule, no time management, and was less productive while “working” more hours. You noticed my quotations right? I’d procrastinate more than anything. Being home gave me the excuse to work a little here, clean the couch, do the dishes, then go back to work. It was a vicious cycle. So I had to learn to set myself up for success. Getting up early, responding to emails before Aubrey got up, being present while Aubrey was getting ready and helping her with anything, getting ready myself, and actually going to work. It’s a simple concept, but doing that set me up for success in terms of productivity.

Pro tip: sending emails early in the morning before everyone is up actually increases the chances of people responding to you first since you’re the top of their inbox. Ever wonder why all of these companies send our special deal and offers early in the morning or right before you go to bed? It’s because you usually check your email first thing when you wake up or last thing you do before you go to bed.


My goals for this week.

  • We have a lot of clients wanting quotes for video projects. I hope to secure all of the jobs in some type of way. Some projects are a lot cooler than others and some projects require large budgets. My biggest concern always is being fair to every single client when it comes to pricing a job.

  • We’re in the process of re-structuring the company where we can be more productive. It’s not as easy as it seems and with all the work we have going on, it’s hard to find the time to do it. I hope to have some sort of solution by the end of the week.


My Daily Goals

  • Today is my least busiest day. We have a shoot this morning, but it’ll only last a couple of hours. Taking advantage of these office days are very important to me. I use to use these days as rest days until I realized that was the only time I had in the office. We have 8 shoots this week, so preparing for all of those is very important. We’re also behind in editing, so using this day to brainstorm and beginning a few edits is key. With everything going on right now, it’s hard to focus on one particular project, so I hope I get the strength to pump through it.


Things I can work on.

  • Not jumping to conclusions so fast. When I don’t hear back from people, I assume the worst. I need to learn to not jump to conclusions so fast. Everyone is very busy right now. As we get closer to spring, people start coming out of the woodworks.

  • We’ve grown very fast in the past few months where I haven’t been able to update social media, our website or our reel. Recent inquiries have asked to see all of these things, and I feel like all of them are sub-par. I want to make sure we’re represented in the best way possible!